I’m giving away an entire month’s worth of posts EVERY MONTH!
FYI…these posts expire in two weeks! So you better grab them quick!
Did you know you no longer have to be a Cinchshare ambassador in order to get these links? All you have to do is have a Cinchshare account and you will have access to this entire month’s worth of posts!
If you don’t know what CINCHSHARE is, check it out here: LEARN ABOUT CINCHSHARE
So I’m going to share some posts with YOU.
You can schedule an entire month’s worth of posts for August in your customer groups!
The days are themed for:
- Monday Giggles
- Tuesday Engagement Posts
- Wednesday Quotes
- Thursday Inspiration
- Friday: FREE DAY! You should be posting a product spotlight on something you have. Take a personal video (3 minutes or less) or photo and show how YOU use something you sell
CLICK HERE to join Directly Social…
and get these links every month for FREE! I just posted your August customer group posts TODAY!
To sign up for Cinchshare click here: CINCHSHARE (you’ll need to join to get access to those links/posts)
There’s a few things that really razz me on Facebook.
And I’m generally the most easy-going person you’ll meet. I’m actually kind of shy unless I know you. And I’m intimidated by large crowds…but that’s a whole other therapy session. But when someone does one of these “do NOT do’s” to me…the redhead hillbilly comes out. Like Hulk. It’s ugly.
What I want to talk to you about today, is Facebook Etiquette (and all social media for that matter)! WHY? Because I want you to NOT do it! So here are some Do’s and Don’ts that you should really consider while conducting business on Facebook:
Your Customer Business Page:
I have a Direct Sales business. I share SO MUCH freely with the world for you to use. But my business page for my Direct Sales business is OFF LIMITS. There is NO EXCUSE for any “like consultant” to be on that page. Other than to lurk and steal stuff.
Because that’s what you’re doing. By taking things off someone’s business page without their consent, you are STEALING. What they post…their words and their graphics are THEIR INTELLECTUAL PROPERTY. You do not have the right to go on their page and take stuff.
1. Do not post on someone’s business page, can I steal this? You just turned a genuine post into an icky feeling sales post. STOP IT!
2. Do not take someone graphics off their customer business page. It’s not yours. You didn’t spend an hour creating it, DON’T TAKE IT.
3. Do not take someone’s post and copy and paste it and use it on your page WITHOUT THEIR PERMISSION. If you are doing this, you’re probably not doing very well in your business. Because you are not being AUTHENTIC, you are essentially stealing, and your customers can probably smell you a mile away!
4. Do not join someone’s events on their customer business page and steal all their posts or scripts. IT IS THEFT! YOU…take the time away from your family, your business, your work and DO IT YOURSELF!
Your personal Facebook timeline:
This is a page for your family and friends. Period.
1. Post something on someone’s timeline that is a business question:
Why?: because your personal timeline is not for business. It is for you to make connections with your family, your customers, and your friends. You have to have a personal boundary in this world. You can private message someone a question about something you saw on their timeline, but do not talk business on someone’s timeline.
2. Do not send someone a private message and then post on their timeline “Hey, I sent you a message, you must have missed it”.
WHY?: Because I can assure you they saw it, but didn’t have time to answer it…and it will TICK THEM OFF. Smart people…turn off Facebook notifications when they’re focused and working on something. So they are not distracted. I actually have a scheduled time to go through and answer messages that are business related. You should too:)
My personal messaging rules:
***If you are not on my team, you are not a friend, a family member, or a customer, your question will be answered when all of MY work is done. That could be 20 minutes, or that could be 2 weeks. I cannot interrupt my own work, to help someone else’s work. That’s why I schedule the time accordingly. This is my time, then when I’m done (and if I have time) it is their time.
3. Do not comment on a post that is on someone’s personal timeline and say “I’m stealing this”, “where did you buy those from”, “I tried that and it didn’t work”, “can i borrow this?”, or ANY OTHER business question.
WHY?: Because we realize YOU see them as a person to learn from and someone to get good ideas from, but you are on their PERSONAL PAGE. You are taking PERSONAL posts to their friends/family/customers and staining it with business. It’s like you just put Facebook PORN on their page! That’s how much it makes me cringe.
It is extremely unprofessional. Now, feel free to privately message people…but posting business on their page is not acceptable business etiquette.
What you CAN you do on someone’s personal Facebook timeline:
1. Post a thank you for helping you with something.
WHY? Because that’s personal.
2. Post a congratulations on something they have accomplished.
WHY? Again, that is a personal thing, and that’s wonderful.
3. Celebrate a success you had with someone.
WHY? because that shows others the bond that we have and the friendships we make. And again, it is personal.
As Direct Sales consultants, it’s so important to learn from each other. But make sure those professional relationships don’t get ruined because you weren’t minding your Facebook manners 😉
We all need to respect each other’s personal boundaries. I share because I care about every single person out there. But sometimes I get burned for it. So I just wanted to throw that out there. There’s a right way and a wrong way. Make sure you’re doing things the RIGHT way!
And for the record, this goes for ALL SOCIAL MEDIA PLATFORMS!
If you would like more tips on how to run your business the RIGHT WAY,
Thanks for letting Melissa rant today!
#facebook #facebooketiquette #directsales
Have you joined our FREE Facebook group?!
If not…HOW COME?!
Click here to join:
What is the Directly Social Facebook group for?
It’s a positive environment for DIrect Sellers to come together and share ideas on working your business. We share ideas, we help each other, we brainstorm, and give each other advice!
I’m always posting ideas on ways to help you in your business and teaching different aspects of Social Media (which is my passion).
I guarantee you will love the environment and all the ideas you will come across in there. You’re bound to ignite some PASSION for your business again!
What do you get from being a Directly Social member?
- Tips and tricks to work your business
- Monthly themed posts for your customer group
- Advice from all Direct Sales consultants, regardless of what company you’re with
- Tips on increasing bookings
- Tips on increasing recruiting
- Tips on increasing interaction in your customer groups
- Tips on business in general
- AND SO MUCH MORE!!
So come see us! And don’t forget to share with your friends!
Hostess Coaching is one of the most important things you can focus on in your business.
You do all this hard work to get these parties books and then many times, you don’t fail because of a script or hostess…you fail because YOU failed to do hostess coaching.
When you slack on hostess coaching:
- Your sales go down
- Your bookings go down
- Your recruiting goes down
- Your hostess experience goes down
- Your “repeat hostess” rate goes down
I could really go on and on…the effects of poor hostess coaching are endless.
So we’re trying something new this month. It’s a different form of the hostess coaching envelopes we’ve previously done.
Here’s the deal:
We’re going to have 5 hostess challenges. All income producing activities.
For each step they complete, they get a gift from me. It’s a very small and inexpensive gift, but COOL!
The biggest mistake you can make in hostess coaching is assuming your hostesses know what to do. They don’t.
BEFORE WE GET STARTED…HAVE YOU JOINED DIRECTLY SOCIAL ON FACEBOOK FOR MORE GREAT TIPS?
JOIN DIRECTLY SOCIAL HERE: https://www.facebook.com/groups/directlysocial/
Hostess Coaching #1:
Challenge your hostess to get $200 in orders BEFORE her party even starts.
Send her packet early and get her talking to people.
I created this post and printable to help mine get started:
CHALLENGE #1: Print this form (or just post in the comments below) your top 20 people. Message them all and let them know you’re having a 31 party that starts July 1st. And then ASK THEM if it’s ok to add them to the party! ONLY 20! That’s it!
All you need is 20 friends to join your party, interact, and have fun!
So your message might look like this:
Hey girl! I’m having a 31 party (all online). Is it okay if I add you to the party to take a look? It won’t start until July 1st but I wanted to make sure it would be ok to add you when it starts! My consultant has a pretty crazy line-up, she does things a lot different than the normal!
CHALLENGE #1: Text me a picture of your list completed or messages you sent your friends!
You can actually print this PDF by downloading it here:
Hostess Coaching #2:
This one I create in Mad Mimi, a messaging service. Mad Mimi is $10 a month. MailChimp is free. I use Mad Mimi and I created a video to show you exactly how I use it to hand my hostess a tool for Hostess Coaching #2.
She is challenged to send this text message/link to everyone she can and post on her timeline. The goal is collecting orders and getting people added to her Facebook party.
Here is my LINK: https://madmimi.com/s/25966a
And here is the video on how to create your own.
Hostess Coaching #3:
Challenge your hostess to go Facebook Live and ask her friends to join her party. IT WORKS! I’ve had huge success with having my hostesses do this!
Hostess Coaching #4:
Have your hostess send a message to everyone she knows with a LAST CHANCE TO ORDER:
- Have her text message people
- Have her post on her Facebook profile
- Have her send people a Facebook message
Give her the words to say. Hand her a scripted message WITH A LINK to send to her friends. Make it easy and they will do it!
Hostess Coaching #5:
Book a party for 6 months from now with the new catalog.
Now you’re front loading your calendar like a BOSS.
There are MANY different things you can do with hostess coaching challenges, but these are the ones I picked for this month. I challenge you to think about what YOU need to get in your business and revolve your hostess coaching around that.
Happy Hostess Coaching!
Image Posted on
Seriously, this is the best new direct sales tool I have seen in a very long time!
My friend Christina Rupracht messaged me with a pretty brilliant idea. And you aren’t going to want to miss this!
This site/app called Elify, actually promotes towards virtual business cards. BUT…we can use this for so much more.
You can create these “cards” with clickable buttons, videos, links to your social media channels, and so much more. Check out this quick video and then look below for some great ideas you can use these cards for. And some tips and tricks to create your own. I actually made another video to show you how to set yours up!
So what can use Elify cards for?
Get your hostess to send a card out to her party guests with the link to join her Facebook Party, shop, and much more
Welcome to the team:
When you have someone new join your team, send them these cards with links to your team group and all the important information they need to look over first.
Thank you follow up:
When someone orders, send them a link to your Elify card with links to your customer group, a personal picture so they can make a connection with you, information on booking their own party, and information on joining your team!
Create an Elify card for your hostess to shoot out to all her friends as a reminder with links to order and customer special information. Make it EASY!
Make an Elify card that is chalk full of great links and information on joining your team. Now when you’re out and about, you can simply send them a link with all the information they need to join your team
Here’s a demo video on exactly HOW to set up your Elify cards once you join. It’s free for 14 days and then $10 a month after that. Considering the time it is going to save me, I am 100% backing this new tool.
Want to spice up your parties a bit? Use a theme party!
What type of party can you use a theme for?
ANYTHING! Whether you’re doing home shows, online parties, fundraisers, BINGO nights, or even straight retail orders…it doesn’t matter. The problem is everything is BORING! Same old stuff on a different day. Using a theme can help pique some interest and attract new customers as well as engage your current customer base.
How do you use a theme?
So, think about it as if you’re planning an actual party. You plan:
You would do the same thing for a home show with a theme.
So what can you do for an online party theme?
- Share recipes (everyone loves a good recipe)
- Facebook banner
- Games (centered around a theme)
- Fun Facts (about your theme)
See where this is going? Train your brain to think differently. Everything you do for a home show, can be done for an online party. ESPECIALLY with Facebook Live now.
Want 5 free theme party banners for your Facebook Parties?
Click on the graphic below and request to join our Directly Social Facebook group! We have an album full of them!
We have Christmas in July, Potluck Party, Grillin’ and Chillin’, and more!
Want to make it even more fun?
Make your hostess packets match the theme. Go to the Dollar Tree and have a blast picking out some fun items to make for your hostess. Here’s an example of one I made for mine when we had a Minion theme! Think of how excited she will be to see this in her mailbox or on her doorstep. Let’s take our parties to a whole new level of FUN this year!
Want a TON of summer theme party ideas?
I have a pretty awesome group of friends over on Directly Social, and they came up with all of these theme ideas for your summer selling season!
Fun in the Sun
Sundaes and Shopping
Summer Patio Party
Lemonade and Sunshine
Sandals and Sangria
Happy Hour Deck Party
5 o’clock Somewhere
All American Party
Lawnchairs and Lemonade
Grillin’ and Chillin’
Party in the park
Flip Flop Fiesta
Bad Moms Party
Flip Flop & Shop
Ice Cream Social
Chicks and Chocolate
Cupcakes & Cocktails
Wine Down Wednesday
BYOB (banana) for banana split parties
Beach Party Bingo
Muffins and Mimosas
Brunch for a Bunch
Bad Moms Party
WHEW! They’re awesome, aren’t they?!
Have fun with this everyone!
Do you do giveaways in your direct sales business? Did you know there’s a right way and a WRONG WAY to do them? Make sure you’re doing it right!
What is your desired outcome?
First of all, never do a giveaway without a goal behind it. Unless you just like to throw money out the window. In that instance, carry on!
You HAVE to have a goal: booking a party, recruiting, getting someone added to an opportunity event, getting people added to your customer group, getting orders…WHAT IS YOUR GOAL?
Your giveaway should have a clear outcome that you desire. Every single thing I do in my business has an intention behind it. And it must be an income producing activity. Before you post ANYTHING…think, “How is this going to benefit me?”.
Now I’m not saying you shouldn’t post helpful things for your customers with no intent to sell, quite the contrary. But if you’re giving away something for FREE, you better make sure you’re getting something in return! Or you’re wasting your money.
Do you have a plan?
Once you decide, okay..I want some bookings. Create a 5 step plan.
- I’m going to post a picture of these bags with numbers on them
- Tell everyone they have 24 hours to book party, pick a bag, and win a prize
- Have 2 supporting posts to give REMINDER POSTS about it
- Hand out/mail goodies
- Follow up post
**Figure out what you’re going to.
**Give it a time limit. This is very important to create the urgency around the giveaway…ACT NOW
**You can’t just post something and expect everyone to see it. You have to have supporting posts. For example: After the original post, follow up with a graphic showing the hostess packets all ready to go out the door, “Look what I have ready to roll out the door. Grab yours now, ends at noon tomorrow!”. Another post could be all the prizes in the bags. And each time someone grabs a prize, post and tag them in your closed group. Give everyone the feeling of, “awe…I want one too”.
**Make sure your stuff is ready to roll out the door. Don’t make people wait.
**Make sure you have a follow up post to show all you gave away. So next time, they’ll jump when they see you post something. FOMO (fear of missing out)…it’s real folks. LOL!
What is your budget?
Make sure you know what it’s going to cost you. Know what you can afford and don’t go over.
- Shipping cost
- Shipping supplies
How often do you do giveaways?
I like to do a giveaway every Friday in my customer group. Why? Because it creates engagement. Because it’s a tool for me to use in GETTING people to join my customer group (“join my group for weekly giveaways!”). And I can create the giveaway around whatever I’m trying to accomplish that week.
In my Facebook parties, I don’t like keeping track of 10 different parties and giveaways. You can tell them you’re doing a giveaway, they earn tickets, BUT…they actually have to join your customer group to GET the giveaways. I hold all giveaways IN my customer group. Again, income producing activities. Get them added to your GROUP for long term engagement. Otherwise, you’re giving away prizes to people who may never order or book in parties. Not smart marketing.
NEVER do a giveaway without follow up. How do you follow up? Ask them to TAG you on social media. When you mail something awesome to someone, add this card to it. Or a note asking them to tag you. I decided to create these postcards to put into all my mailings and hostess packets from now on. Because that’s SMART MARKETING. I got some help from Kim at Night Owl Custom Design. I can simply add their name and it asks them to tag me on social media…and…get a hashtag going for my group.
And you can check out all her awesome designs on there. I love making my own graphics. But I also know when to ask for help. And Kim is who I trust for that!
So there you go, some smart marketing tips for you!
Have you joined our Facebook group for more awesome tips?