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Today I’m mailing some thank you letters to every hostess who has done a party for me this year in 2015. Check this out:
Why would I mail this to every hostess?
Tis’ the season to be thankful! You can’t run your business without your hostesses. They truly are the heart of your business. And when you have that lightbulb moment in your direct sales career, your business will flourish. When you make customer service and hostess coaching your #1 priority, you will see immediate changes, as well as long term changes.
Why am I not putting marketing material in there?
Because I truly want this to be nothing but a THANK YOU. They get my materials, my posts, my emails. They know what’s going on. I want them to know I do not want anything from them. That I took the time out of my day to simply say thank you. And I didn’t ask for anything in return. I want them to say, WOW. That was really sweet. By putting marketing materials in there, they would say, yeah, pretty slick Melissa;)
What does this do for YOU?
How many other letters do you think they’re going to get in the mail from other direct sellers? My guess is NONE. And if they do, they’ll be asking for something in return or pushing bookings and sales. I want my customers to know that they will NEVER receive better customer service from ANYONE. I want them to say, “Man, that person wasn’t nearly as good as Melissa Fietsam. She knows how to take care of me”. Because that’s what sales is all about. Setting yourself apart from all the other consultants out there.
What are YOU doing this season to set yourself apart and say THANK YOU to the people who allow you to do this business you love so much?
Here is your copy of the THANK YOU letter: http://1drv.ms/1KZkFrB
Melissa Fietsam, Ind. Senior Executive Director at Thirty-One Gifts
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