Three of my goals this year are:
- Simplifying my processes to save me time (and save my customers and hostesses confusion).
- Cutting costs
- Adding new people to my VIP customer group on Facebook
So one thing I’ve been working on is my “thank you” cards. I normally mail thank you cards to my guests who order and my hostesses. However, this takes a lot of time. It costs me postage. And I don’t really “see” a return from this regarding further communication. And if you haven’t noticed, in our back office, if someone orders as a guest on a party-it changes their address to the hostesses if it is shipped to the hostess, once the party is submitted. So I have to capture those before I submit the party in order to do this.
So I’ve been working on these images to TEXT my hostesses and my guests right after the party. But here’s the KICKER:
I’m adding the LINK to my customer page along with the text. So NOW…I can get them added to my customer page if they want!
This brings back simple/easy/fun. It also shows my face so they get to see ME. Maybe they ordered online and don’t know who the heck I am. And I don’t know about you…but if I got a text with a link…It would take everything I had not to click on it. A link just SCREAMS-CLICK ON ME!
I’ve made them for all types of orders! I just used http://www.picmonkey.com to create those images. And then changed the wording just a bit for each one. So by using these images to text to my customers and hostesses I’ll be able to do these 5 things:
- save money/postage
- let them see my “face”
- send a genuine “thank you” in a timely manner
- and hopefully have those ladies click on the link and join my customer page so I can stay connected with them and in FRONT of them more often!
- Drop a recruiting seed
Someone who ordered on a fundraiser:
I made one for HOME SHOWS:
I made one for online or catalog show orders:
I made one for hostesses:
There you go! Simply/Easy/Fun!
Melissa Fietsam, Ind. Senior Executive Director at Thirty-One Gifts
#31 #31bag #31bags #thirtyone #thirtyonegifts #thankyou #customerservice #customerfacebookgroup #VIP