Recently I started to do a weekly theme in my customer group.
So I’m going to walk you through what i do!
Why have a weekly theme?
Because #1, you shouldn’t be selling all the time in your customer group. In fact, I rarely post selling things in my customer group at all anymore. If people are in your group, THEY KNOW YOU SELL YOUR PRODUCT! A group is a place where people meet that have common interests. And a group is a place to get to know your customers on a more intimate level. So STOP selling to them all the time in there!
If you have a selling post, post it onto your Facebook business page and then share it into your customer group. That’s what business pages are for, selling!
Let’s break down my theme days:
Monday: All week/month long, save funny stuff you see on Facebook or Instagram. Like fall out of your chair funny. And then go into Cinchshare and schedule those for Mondays for the whole month! We’re talking 4 Mondays a month, typically-do not message me and tell me some months have 5 Mondays or my D personality will roar LOL!
Tuesday: post an engagement post in your customer group. This is the best way to increase interaction and get to know your customers! Women are compelled to give their opinion!! If you ever want mine, just ask! 😉 And here’s an album from Cinchshare to help you get started if you need some engagement posts: CINCHSHARE ALBUM
Wednesday: This is where I create Pinterest boards and inform them of the holidays. So the first Wednesday I tell them about the holidays coming up for the next month and a half. So right now they know April Fool’s Day, Easter, and Mother’s Day. Simply keeping them informed. Then I make Pinterest boards and post around those themes. So I’ll have a practical jokes for your family board on Pinterest. I’ll have a Mother’s Day Gift Ideas and/or crafts board, and an Easter crafts and maybe ideas for toys for Easter basket. Things like that! Connecting them to my Pinterest and spending time with them there. And being USEFUL! Here’s an example of a Pinterest board of mine for April Fool’s Day Pranks: Melissa’s Board
Thursday: So I use this day for inspirational things and Life Hack type things. Kid President and Ted Talks are great ones. Think “woman on fire”, get them motivated
Friday: this is where I take a product of mine and do a Friday Product Spotlight. Make sure you’re not selling. You’re teaching them why they need this in their life. Take a product you have, take a great photo, watermark it, and then share it with a link to the exact product if they’re interested in learning more. I also do a weekly giveaway. I give them a task and anyone who does that gets entered in to win. For instance, today it will be, share this group with one person you know that would love to join. Ask them if it’s ok to add them and then post done below when you get them added! They also participated in a booking for next month this week. So those who booked also got a ticket for today’s drawing.
Saturday and Sunday I try and do personal photos of me and my family. Letting them get to know me as a person.
So there you have it! Create some interaction, learning, and FUN in your customer groups on Facebook.
How do you keep up?
The first week of the month, I go into Cinchshare and schedule all Mondays…on the first Monday. We’re talking 4 Mondays for the month. Takes me less than 5 minutes to schedule the whole month. On Tuesday, I’ll go in and schedule all Tuesdays for that month. And so on…
So it takes me 5 minutes a day to schedule all these in the first week of every month. BAM! Done!
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