So I had this theory I wanted to debunk.
In Direct Sales, we usually don’t give out customer specials ahead of time. We’re afraid that people:
- Won’t book a party for the current month
- Will cancel their party because they like the next customer special better
Well, we have 2 great customer specials in June and July. The hardest months of the year to book. So I wanted to try doing a TEAM event on Facebook and book the fire out of BOTH months. And guess what? IT WORKED!
In a Nutshell:
- We pretty much posted every day for a week leading up to the event, to push people INTO the event.
- We offered $200 in Giveaways for the event and called it a SUMMER REVEAL. (Another director, Dee Hathaway pitched in half the prizes)
- It was a 10 minute event. Just 4 posts.
- And then I went LIVE at the end to let them know who won.
What made it successful?
- We went LIVE in our groups 30 minutes before the event and pushed them all into the event (our #’s went up tremendously when we all did this at the same time).
- We gave the prizes after the event…a 30 minute timeframe to come back and do. Why? Because we went to our customer groups AGAIN and said you still have 30 minutes to be entered. Go check it out, here’s the link!
- We pushed daily for this event before it started.
So how did I do it?
This was the only post in the event for a week
Alright ladies! Welcome to our SUMMER REVEAL!!
We’re giving away TWO HUNDRED dollars in prizes and guess what? All you have to do is answer the questions in each of the posts! For every comment, you’ll be entered in to win one of the prizes! The more you engage, the more FUN we have and the more TICKETS you get!
We are going to have a 10-minute event, meet us back here on Thursday. We’re going to show you the customer and hostess specials for JUNE and JULY! And you might even get to see a new product and some new patterns out of this sweet deal!
So for your first ticket…
- TAG your consultant
- And tell us where you’re from
JUNE SNEAK PEEK! HOSTESS BONUS at $400 LEVEL!!
HOSTESS SPECIAL: When you host a $400 Party, get the Summer Getaway Bundle for $35!
**Summer Getaway Bundle: Getaway Tote, All About the Benjamins, and Cool Cinch Thermal**
CUSTOMER SPECIAL: Spend $35 and get one of these 50% off!
$7.50: Cool Clip Thermal Pouch
$9: Go-To Thermal
$12.50: Going Places Thermal
$15 Around the Clock Thermal
$9: Thermal Tote
$12.50: Lunch Break Thermal
$24: Tote-Ally Thermal
$30: Perfect Party Set
$17.50: Picnic Thermal Tote
$25: Fresh Market Thermal
$14: Cool Cinch Thermal
Also, we are offering a June Special Exclusive! The Tote-Ally Thermal in Starfish Splash and the Picnic Thermal in Fun Flops!
What is YOUR favorite out of the June specials?!
JULY ONLY! NEW PRODUCTS AND PATTERNS!
Sweet Sprinkles, and the Get the Scoop Bowl Set.
**Sweet Sprinkles is available in the Large Utility Tote, Double Duty Caddy and Oh Snap Bin**
Customer Special: Spend $35, and choose up to TWO of the following items (YES!! TWO!!!):
- Mini Zipper Pouch $5
- Oh Snap Bin $5
- Double Duty Caddy $10
- Swap It Pocket $10
- Get the Scoop Bowl Set $15
Hostess Special: $35, PLUS a FREE Style Setter**
What are YOU most excited about on the July specials?!
If you would like to book your OWN June or July Facebook party, click on the graphic for the month you want and TAG YOUR CONSULTANT! She will get you set up with a hostess packet ASAP and guess what…we have TWO chances to earn prizes tonight! You ready to see?!
We’re not done with PRIZES! If you booked your own Facebook or catalog show…we have set prizes in these bags…
If you booked for June or July…you get to PICK A BAG! Tag your consultant with the bag you choose and she will let you know what you won!
I’ll be back in 10 minutes to announce the winners of tonight’s drawing!!
Did you have FUN TONIGHT?!
We can’t wait to party with you soon!!
I truly hope our team can help some other teams fill their calendars and make some new connections!!
Happy FRIDAY ladies!