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Training by Directly Social

trainining sliced right

Directly Social Elite Club

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**make sure you follow the instructions on the “learn more” button to get added to your training

Increase your Personal Recruiting

You’re going to get over 30 ideas to increase your personal recruiting with these proven strategies and laser focus.

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**make sure you follow the instructions on the “learn more” button to get added to your training

#1 Recruiting System

Once you have those new recruits, wouldn’t you love a system to get them to sell over $1000 in their first 3 months? This will teach how. 45 minute training and printables!

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Leadership Mastermind Group

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**make sure you follow the instructions on the “learn more” button to get added to your training

Power Hour Binder

You will get 15 printables, a training on how to set up your power hour binder and rock your business like never before by tracking and planning every step!

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**make sure you follow the instructions on the “learn more” button to get added to your training

New Consultant Quick Start

Here you will learn a system to train your new consultants. This training is for leaders. It teach you a system to train your downline, not just your personal consultants. It’s a way to touch everyone with the basics of on-boarding into your company.

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**make sure you follow the instructions on the “learn more” button to get added to your training

Leadership Power Hour Binder

Don’t know where to begin when it comes to getting organized as a leader? You’ll get 15 printables and a step by step video of how to lead your team with this leadership binder!

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**make sure you follow the instructions on the “learn more” button to get added to your training

Hostess Coaching made Easy

Hostess coaching is the heart of your business. You’ll learn some easy steps to organize your hostess coaching process, tips and tricks to get your hostess involved, and finally increase those party sales!

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**make sure you follow the instructions on the “learn more” button to get added to your training

Optimizing your Facebook Business Page and Customer Groups

Here you will learn how to optimize your Facebook business page and learn tips and tricks you never even knew were there for you. You’ll also learn what to post on your business page and what to post on your customer group, and why you need both!

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**make sure you follow the instructions on the “learn more” button to get added to your training

Optimize your YouTube Channel

This will teach you how to create your YouTube channel, optimize it with links, graphics, and other tools. You’ll learn what to post and how to optimize those videos to get them seen. You’ll also learn some video tips, tricks, and tools for video making!

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**make sure you follow the instructions on the “learn more” button to get added to your training


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leadership (1)

Are you a Leader?

Let’s start there! I believe you are a leader if you currently have at least one person on your direct sales team that you work with to motivate and grow in the business. Regardless of how many people you need on your team to achieve a certain title in your company, I believe you are a leader if you are working with even one person, you are their “leader”.

Why do you want to join the Leader Group:

Because we’re women. We have an empire to build…and…the dishes, and the carpool, and the bills, and the mother-in-law (#sorrynotsorry), and the BIG kid (AKA: mother-in-law’s son…LOL!), and the dog has to go to the vet, and they forgot their lunch at home (again)…okay…you get it.

Do you want to grow your team? Do you want your team to sell more? Do you want to advance in title and promote more leaders? Do you want to make more money? Do yu want to learn how to be the best leader you can for your team? Do you want to know what is working for other leaders across the industry? Do you want private small group coaching and brainstorming with me every singe day of the week? Then you need to be in this group!

Here are some topics we cover in our DS Elite Leaders Group

*Recruiting (team and personal)
*Promoting Downline Leaders
*Working with New Consultants
*Increasing Team Sales
*Increasing Team Member Activity
*Learn Good Leader Time Management and Balance
*Hosting Business Opportunity Events (online and offline)
*How to host effective team trainings (weekly/monthly)
*Personal Development for Leaders (you!)
*Running Effective Contest and Incentives
*Where to find inexpensive prizes/resources
*How to do effective coaching calls with your team members
*Raising the Dead (inactive team members)
*Team Retention (how to keep them from quitting/leaving)
*Happy Mail Ideas and Resources
*Leaders are Readers – what books to read (starting a summer book club in this group!)
*Planning: Daily, Monthly, Annually
*Best Leader Tools – apps, websites, programs
*Working with an online team
*Working through Leader frustration and burn out
*How to build a positive team environment with a killer FB group
*Prompts  of what to post on your team pages on a weekly basis
*How to build resources & systems for your team
*Implementing push weeks & power products – help your teams sell $$$ more a month
*Understanding your role as a leader
…. and so much more!


Only $10 a month!



Once you join via PayPal, make sure you fill out the survey:


and then request to join here:


All requests to the Elite Leadership group will be processed within 24-48 hours

Subscription Cancellation:
If you cancel your payment plan, you will be removed automatically from the group and can subscribe again at anytime


I felt as if I had reached a plateau of sorts, I love my awesome team of ladies and wanted to keep moving forward but was slowly running our of original fresh ideas to inspire these ladjes. Until that fateful day in Orlando I met and had the pleasure of listening to your story Melissa Fietsam ! This group has taken me to the next level and beyond, I have implemented so many helpful tips and ideas and have already seen an increase in sales as well as team participation. The feedback from my girls has been awesome !! I cannot thank you enough Melissa !!!
Wendy Gundlach – Director, Lilla Rose

I can’t begin to tell you how amazing the DS Elite Leadership page is and what it has done for my business. My team is small but I still implement what she does and adjusts it to my team. Beside my team doing better, my own business and leadership skills are stronger. I have always had strong leadership skills because of my fulltime job but this is so different. I have always followed Melissa Fietsam on social media and have learned so much from just watching past YouTube videos but this group takes it to the next level. You will never get an opportunity to learn so much in one place. The best part about the group is that she shares it all. She holds nothing back… this group is about as real as it gets. You will never find another group that is as motivational, supportive and detailed orientated as this one. No matter what company you are with, you will want to be in this group to learn from Melissa and the sisterhood. This group is a must for your success.

Jennifer Messerschmidt –  Director, Thirty-One Gifts.

When I found Melissa’s leadership group I was so excited! I had been looking for guidance in how to build and maintain my team! My upline wasn’t teaching me past a certain point and I was getting frustrated! The social elite leadership group was the answer! I love how I can use these ideas in this group even though I’m a consultant with Norwex! It has truly been a blessing to me and the growth of my team.
Lindsey Pickering – Team Coordinator, Norwex

By following Melissa’s trainings, I’m able to focus on my leadership directive as I’m planning to become Director and going to Maui next year! She makes everything look so SMH easy!
Sherry DeLuca – Senior Consultant, Thirty-One Gifts

I recently joined Melissa’s Elite Leadership group and I’ve already been challenged to step up and be a better leader, have more communication with my team and grow my personal business. I need to be held accountable and I appreciate the challenges posted and the interaction within the group as well. I am excited to see my business and team grow in 2018!
Lynita Stambaugh –  Advanced Director, Clever Container.

Melissa’s leadership group is amazing. I’m on my way to Director again and I couldn’t have done it all on my own. All her ideas are amazing and the way she get’s us thinking out of the box is fantastic. We also get to share our ideas and brainstorm together. I would recommend this group to anyone looking to grow their team and move up in your company. Melissa’s elite leadership group is amazing! Her daily tasks have helped me to build relationships with my team and to feel comfortable to work with them on sponsoring. Prior to joining the leadership group, I wasn’t sure how to encourage lineage promotions and support my team. My confidence and commitment to my team have grown leaps and bounds.

Alesha Lane – Director, Thirty-One Gifts

Since joining Melissa’s group, I feel like I have both a cheerleader and a personal trainer. Plus, I thrive on new ideas, and there are plenty here! It’s energizing to be surrounded by others who want to do better by themselves and by their teams. The synergy has freed me to work on my sales, team systems, and become more of a cheerleader and DOER for my teammates.
Wendy Dykema – Team Leader, Usborne Books & More

I’m extremely grateful for the Directly Social Elite Leadership Group! Melissa continuously (and selflessly) shares her brilliant “out of the box” ideas and systems on how to run a successful DS business. She stays current, and is always one step ahead. Joining her group is one of the smartest investments I’ve made in my business thus far!
Michelle Hartman – Senior Director, Thirty-One Gifts

I have been in this industry for a long time and I have worked with some of the best. Melissa is definitely the best of the best… she is REAL and provides not only the tools..but more importantly she provides the in-depth training on how to utilize them. Melissa isn’t talking at us…she walks the walk right along with us and is so incredibly generous in sharing everything with us.
Jennifer Barsz-Trevarthan Director, RubyRibbon

Melissa’s leadership group is amazing. I’m on my way to Director again and I couldn’t have done it all on my own. All her ideas are amazing and the way she get’s us thinking out of the box is fantastic. We also get to share our ideas and brainstorm together. I would recommend this group to anyone looking to grow their team and move up in your company.
Samantha Mason – Senior Consultant, Thirty-One Gifts



March Marketing Ideas for your Direct Sales Business

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10 ideas to rock your business in March

10 ways march

If you have been following this blog any length of time, you know how much I love themes and seasonal marketing. I have always been an out-of-the-box thinker and am always looking for ways to set myself apart from the masses and stand out.

I love March! It is the beginning of Spring and (usually) the end of snow here in Ohio. Spring gets me all excited and “twitterpated” (remember that word from Bambi?)! I cannot wait to get things rolling this spring. Have you seen the Dollar Tree? OMGsh — so much awesomeness there that you can use for your business from shamrocks, to Easter eggs, to baskets, to flowers and more! Here are some fun March Marketing Ideas to get you excited about Spring too! Easter is April 1st, so that throws a little wrench into Spring marketing, but no worries, we got this!

#1 Clover Cash (or Bunny Bucks):

Remember Cupid Cash from February? How about some Clover Cash or Bunny Bucks for March? Your customers “earn” $1 in Clover Cash for every $10 they spend with you in March. The Clover Cash is only redeemable with you and only redeemable in April, so it gets you sales this month and potentially next month too. If you want to move some cash and carry products, you could easily change the coupon to where they can only redeem the Clover Cash toward something you have cash and carry and then payout the difference. For example, if they have $10 in Clover Cash and the item is $31, they give you the $10 in Clover Cash and pay the $21 difference. That’s a sale for March AND a sale for April!

#2 Change your VIP Customer Group cover photo to something “March-y”:

This is an easy way to update your group and get a post into your group member’s newsfeeds. Make sure you are using that prime real estate of the cover photo space as best you can.

Don’t forget to join Directly Social on Facebook:


#3 March Madness: 

The entire month of March is MAAAAAD for your customers! Post something fun on Facebook like:
It’s March Madness!!!!
Now and through March 31st
Any purchase made during the month of March, will enter your name in a drawing for ______________. But wait, there’s more …… each customer you refer that makes a purchase will increase your odds. Refer a friend and your name will be entered for each referral! Hurry this deal will only last for the month of March!
Try your luck of the Irish during this March Madness deal!!

#4 Don’t forget about “Pi Day” (3/14):

Have some fun with this one, host a live party in your home where you serve pie. Give away free little pies in online contests. Which pie do you like best engagement questions? Get it?

#5 An EGGcellent Easter Idea:

Purchase a couple bags of plastic Easter eggs from the Dollar Store, put product samples, candy, goodies inside the eggs. Seal the egg shut with your name/contact label then give these cute eggs to all of your customer this month in their order bags, put them on your vendor tables as a free giveaway, hand them out to people as you meet them, leave one for your server at the restaurant. Use the Easter eggs as a marketing tool.

#6 Host a “Take a PEEP” Business Opportunity Event:

You can host this online or as a live event where the invitation, posts, everything are kinda PEEP themed. Just think about how much fun that could be! You could even give someone a biz oppty packet at your parties along with a 5 pack of PEEPS. The ideas for this theme are endless.

#7 PEEP Happy Mail:

Speaking of PEEPS, why not mail some as Happy Mail to your team with a note that says “I’m so happy you are one of my PEEPS!”

#8 LUCKY Socks:

Send a note with a pair of St Patty’s Day socks (Dollar Store!) that says “Super LUCKY to Know You” to your March party Hostesses!

#9 Host a Shamrock Shuffle or Bunny Hop!

Similar to the Turkey Trot, you find 10 people to sell $100 retail = $1,000 party
The participants split the hostess credits or one person wins the hostess credits on the party.

#10 EGGcellent Booking Challenge:

You can do this at a live party or online party. Fill 12 eggs with candy and a piece of paper. 6 pieces of paper say “Book at Party”, 5 pieces of paper say “Win a Prize” and 1 piece of paper says “Grand Prize”. Party attendees can choose an egg, and they do or get whatever the egg says. If they get a book a party, they book a party in the next 30 days. If they get win a prize, then you give them a prize….and if they get the GRAND PRIZE, you give them something awesome (usually small product).

What fun March/Easter ideas do you have?

Melissa Fietsam



march pinterest

FB Groups & Decreased Notifications

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The Facebook Notification

I am sure you have seen the newest flurry of anxiety making its way through Facebook world. Earlier this week, Facebook sent a notification to many users letting them know that they were “reducing clutter by showing you fewer notifications from some groups”.
(See image below)


If you clicked on the notification it would take you to a screen where a bunch of your groups are listed and you can see that they set them all to Highlights Only, whereas you might have had them set to All Posts at one time. Which means, if someone set themselves to All Posts in your Customer VIP Group, Facebook my have just defaulted them back to Highlights Only with this notification.

Facebook #Truthbomb:

Now before you completely freak out about this, I want to take a minute and remind you of a few things.
1. Facebook is a totally FREE platform
2. You are using their platform to build your business for FREE
3. “It is their playground and their playground equipment” (Melanie Moore)
3. You cannot get your panties in a twist every time they make an update
4. The more time you spend whining, the less time you spend working!
5. Nothing you say or do will change Facebook and how they choose to do business, get over it…. and fast!

New Pinned Highlighted Posts:

Facebook is also rolling out a new feature that will allow you TEN HIGHLIGHTED PINNED POSTS in groups. This is where you want to add your most important information to get across to your customers because THIS is the “highlighted posts” your customers may be choosing to still see. Facebook is rolling out changes to HELP. Trust and adapt to the changes. That’s you’re only choice. Get all chameleon camando


Green chameleon hunting. Portrait of an exotic animal. Macro

What I am Doing with My Customer VIP Group:

So first things first, I am planning to make a quick banner for my group to encourage my group members to choose All Posts for notifications in the group. Then I am going to spice up the *fun factor* in my group by running a couple contests over the next couple weeks, making sure that with each contest I remind them to set themselves to All Posts so they do not miss anything. I am going to tease them with FOMO (the fear of missing out). And that’s it — there is not a whole lot more you can do. But I am not going to sit around whining and hold a “woah is me” self pity party, I got stuff to do.

Melissaism: Do you want to complain, or do you want to make money?

Want more tips to rock your business? 

Join our group on Facebook with tons of marketing tips for your business:


Blessing in Disguise?

But what about the Facebook Groups that I am a member of and love and want to see notifications from? I went to my Groups page on Facebook and honestly my jaw hit the keyboard. I had NO IDEA I was in so many groups!! Like seriously… no wonder Facebook needed to reduce clutter, there is no way I could possibly see notifications for all of the groups I am in.

“My name is Melissa Fietsam and I am a Facebook Group hoarder!”

I am not even kidding, there are so many groups listed that I don’t have time to count them all. Many, many, many of them are groups that I was added to (without my permission) and then tons of them are Customer VIP Groups for other companies, business groups, hobby groups, etc.

So it’s almost March right? Well, I started my Spring Cleaning early. I started removing myself from groups left and right. There is no reason for me to be a member of these groups if I am never going to check them, right? I need to stop kidding myself that I will get back to them one day… no I won’t, I have more important things to focus on. I do not need to be in 15 legging groups, that is INSANE! I do not need 6 kitchen gadget consultants, I need one. I need to pick a consultant and be loyal to them, just like I want my customers to do with me and I need to remove myself from the other groups.

While you are on the Groups page, you are able to see every group you are in and choose the notification settings for each group, so for some I choose All Posts, some I choose Highlights Only and looooots I chose to remove myself from entirely.

You know what, at the end of the day, Facebook sending that “reducing clutter” notification really made me get my butt in gear and reduce some clutter in my own business. It felt GOOD to remove myself from the excessive number of groups I was in. With each group I removed, I could actually feel weight lifted off my chest. Cleaning house in your business feels good, simplifying feels good, organizing feels good and removing excess noise and clutter feels GREAT!

When you get a little downtime, hop over to your Groups page on Facebook and take a look at what Groups you are in and what you can delete to streamline & reduce clutter in your newsfeed and your business.

Get back to good old fashioned customer service.

  • Customer Newsletters
  • Engaging graphics
  • Videos
  • Weekly contests in your Customer Group
  • Get your BUSINESS PAGE up and running and HOPPING!
  • Personal text to every single person who orders
  • Facebook parties: First post should be a drawing for each person to COMMENT to be entered in to win. This way…they’re already engaged from the get-go

I promise…you can do it!

Let’s get to work!

Melissa Fietsam,



NEW! Facebook Music Library for Videos

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You all know how much I love creating videos. For me, making a video is so much better than just typing out a post. You can see my face, hear my voice, see my body language, just like a real conversation.

So I just went in to edit a recent Facebook video I madeand WHAAAAAAT? There seems to be a new feature where you have an entire system of music tracks to add to your videos in Facebook AND Instagram. This new feature is called “Sound Collections”.

Once you agree to terms and policies, you’ll be added to this amazing library of music where you can filter by mood, genre, sounds, music, instrumental only…a complete library. It is INSANEly awesome!

I’m waiting for Facebook to take over video editing entirely. YouTube dropped it’s video editing and is working on rebuilding that, but this has left a HUGE area of gain for Facebook. Looks like they’re jumping right on that train!

This feature is, most likely, like every other feature where you will see it rolled out in waves. So don’t worry if you don’t see it yet…it’s COMING;)

Crazy cool! What do you think?





Super Cool Hostess Coaching Tool

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Hostess Coaching… you either love it or hate it. But regardless of how you feel about it, it’s a necessity for home parties and even more important for online parties.

Did you catch that? I said it is even MORE important for online parties!

I am sure all of your companies have some type of Hostess Coaching training and script/checklist of how to coach your Hostess to hold a successful party for your particular company. But we’re going to dive into some “out of the box” ideas to really make a great first impression and even better results.

I recently did a full training on hostess coaching (which you can find here: CLICK HERE FOR FULL TRAINING), but this is one of my favorite pieces from that training.

Here’s an awesome new idea that I am doing for my online parties when it comes to Hostess Coaching:

Like I said, online parties take even more work than home shows. Sometimes we need to take an old idea, shake it up, and give it a new face and name.

It is  not an entirely new idea, it is something we used to do regularly in the party plan industry and have kinda gotten away from over the last decade since Facebook came into our lives. Melissa is about to go all OLD SCHOOL on you and take you back to doing something that WORKS!

The video below will walk you through the awesome tip that I am excited to share with you, but before you watch it, I want you to open your mind and be willing to hear and try a new idea, do not write it off as “that will never work” until you actually try it. You are reading this blog article for a reason, you want to learn to Hostess Coach better.

“If you always do what you’ve always done, you’ll always get what you’ve always got.” – Henry Ford

This tip is out of the box, but really how out of the box is it? We used to do it with great success years ago and then I honestly believe that Facebook has made us LAZY! Lazy in how we run our business, lazy in how we Hostess Coach, lazy in how we work with our teams. Don’t get me wrong, I am totally PRO-Facebook, but I think we have lost some of the fundamentals that really move the business and give it a the personal touch. People are craving the personal touch these days and I believe that is why this tool has been so successful for me!

Hope you love the tip! And remember, this is just ONE single tip from that Hostess Coaching training we did over in the Elite Group . I would love to share the other gold nuggets with you too! You are invited to join us in the Directly Social ELITES or purchase the entire training below!

Do you love easy marketing ideas? 

Join us on Directly Social on Facebook! It’s a free group with tons of ideas to market your direct sales business:


Have an awesome month coming up and let us know what ideas work for YOU!

Melissa Fietsam,



Endurance. Pure Endurance.

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Do you have what it takes? Just because you fall, just because you fail…does NOT mean you weren’t meant to play the part.


Photo Credit:

A friend of mine posted something today that her and her friend worked on together (credit to Kia Pigott and Ashley Shepherd). Here’s what they wrote about grit, determination, and endurance. A lesson for all of us today.

What Shaun White did last night in the pipe is nothing short of miraculous – but please don’t miss the miraculous life lesson that came pouring out of his body at the bottom of the hill. The tears. The emotion. The joy and relief. The memories flooding back.

Please don’t miss the human achievement in that moment.

The guy who used to be at the top of his game, and then wasn’t. The guy who messed up his chance to achieve his lifelong dream and wasn’t sure he’d ever get another opportunity. The guy whose body was aging and aching in a job dominated by young guns. The guy who sacrificed family time and holidays and quiet weekends for something very few people understood. The guy who felt like his passion was now a job. The guy who needed a new trick, but fell so hard trying it last year that he spent 2 weeks in a hospital. The guy who was scared to ever try that trick again. The guy who told himself he “couldn’t do it” on the chairlift up to his final run last night. The guy who doubted his abilities and preparation as he strapped on his board. The guy had 10 minutes earlier watched a competitor throw down the greatest back-to-back trick combo in snowboarding history and a score to match it.

All of that stood in his way.

Do you know that guy? I do. He’s me. He’s you. That guy is all of us. He’s not just some elite athlete with a gifted talent and endless belief in himself. There has been heartache, and doubt, and fear, and exhaustion. There have been moments of great struggle. There were no short cuts, no handouts, no breaks given.

Watch the footage again. Watch him hug his mom. His coach. His friends. Watch his body buckle under the emotion of it. Watch the clip of him this morning of the Today Show. He cries again watching the replay. He holds back tears the entire interview.

He said this morning that he was proud of the man he has become since Sochi.

There is an INCREDIBLE life lesson in this story:

Never give up on a dream. And be grateful for everyone that helped you get there!

But if what you’re doing isn’t working, don’t be afraid to change.

From Kia Pigott

Ind. Director @ThirtyOneGifts

Beautifully said and I just thought everyone needed to hear that today.

Peace out peeps! Have a fantastic week!

Melissa Fietsam


Do You Have Business Insurance?

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So … you know how I have mentioned my business BFF, Melanie Moore, a few times here on the blog? Well, she has been after me to blog about this topic for a long time because she believes it is a resource that every direct seller needs, whether you have been in the business 10 days or 10 years. I will be honest, I kept pushing back on her about writing about this because it is totally out of my norm for this blog, it is something I am not an expert in, and truthfully it is a little depressing talking about insurance and accidents … but here comes a #truthbomb – “sometimes bad stuff happens to good people”! I want nothing more than to share an awesome resource that could help you should any of that bad stuff happen to you, something that will protect the well-being of your family & your personal family finances!

So here we are, I am going to do it!
We are going to talk about getting BUSINESS INSURANCE for your direct sales business!
YES, such a thing does exist!
YES, you can get it quickly and easily!
YES, you need it!

Why You Need Business Insurance:

Times have changed, my friends, and if you do not have insurance coverage for your business, you should! You are entering people’s private homes, what if you knock over the Hostess’s prize possession with your bag? Or you are carrying-pulling-dragging products, tables, garment racks, and shelving units into vendor events, what if you take out another vendor’s table or worse, hit a child with one of your poles as you blindly walk in carrying more than you should because you are trying to minimize your trips in and out to the car? And with the Spring vendor event season upon us, I have noticed more and more venues requiring “proof of insurance” in order to participate. Do you have proof of insurance for your business? Most home owner’s policies DO NOT cover your business.

I know, I get it, “but that would never happen to me”. But that’s just it, it DOES happen to people like us every day. You need to think proactively for your business and be prepared for the “what if”, just like you do for your home, your health and your cars. Insurance exists to cover the unknown and the accidents.


Getting Quotes:

I am sure you can connect with your own local insurance provider and get quotes, but I went with an insurance company that was referred to me. Just so you know, I do not get any kick backs for this, I just want to provide you with information and a valuable resource that I have found to get you & your family protected!

This insurance company specifically caters to direct sellers and understands our language, that is what I like about them. For only $75 a year, you get $2 million in general liability insurance for your business (including property and bodily injury), plus $3,000 for property coverage (including products and samples). I have looked into other options and for me, this is the best deal.


Printable Insurance Certificates for Events:

But here is what I love the most about this company, the printable event insurance certificates! I can download and print them myself anytime I need to provide them for an event (I just bring it with me to each event). Other companies require you to request a certificate and then you wait until they send it, some charge you extra to print a certificate, but with this company, I can just go print it on my own whenever I need it. They have been a Direct Sales Association Supplier for 27 years, which is quite impressive. And I know that they offer health insurance for Independent Contractors too, but I have not looked into that yet myself, you can check it out on their website.

When you apply for coverage from them, you will have to choose your company from the dropdown menu, they cover A LOT of companies, but not every company out there. A quote from their FAQ page says, “Because we must look at the nature of the product being sold, we must qualify all direct selling companies. When you enroll you need to select from the approved list of companies the one you represent. If your company does not show up on our list then our insurance carrier has not approved issuing a policy to cover your activities on their behalf. We cannot write policies unless your company is on the approved list of companies. Remember coverage will only be for you as a sale representative for the company you register for as an authorized representative.”


Do Your Own Research:

I invite you to check out getting insurance specifically for your business, the truth is …. when you are working with tons of people, taking credits cards and cash, carrying things in and out of locations … you just never know what is going to happen. I am not claiming to know everything about everything when it comes to business insurance, but I can tell you for certain that for $75 a year, it gives me enormous peace of mind that my family is protected from loss. You will need to do your own due diligence and research what is best for your family.

Here is the company we are referring to in this article:




Leadership Binder. Power Hour for Leaders

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Power Hour LEADER Binder

These forms will take your TEAM to the next level.

Included in this training is a 45 minute video to teach you how to set up your binder/tabs and how to USE them!

Tracking for:

  • new consultant calls coaching calls
  • future leaders
  • leaders
  • top performers
  • happy mail
  • new consultant incentives
  • daily leadership tasks
  • monthly leadership tasks
  • Weekly leadership tasks

…and much more


Purchase training and files for your binder


After you purchase the binder, request to join the training here:


Melissa Fietsam

@Directly Social

10 Lovely Ideas to Totally ROCK Your February

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Hey there!

If you have been following this blog any length of time, you know how much I love themes and seasonal marketing. I have always been an out-of-the-box thinker and am always looking for ways to set myself apart from the masses and stand out.

So here we are in February and as I stroll through my FAVORITE store in the whole wide world (aka Dollar Tree), I see the hearts, candies and cupids and my mind immediately turns to……. nope, not anything romantic, but something just as exciting…. MARKETING!! I am completely engrossed in picking things up and saying “how can I use this for my biz?” Does anyone else do this? I literally walk around Dollar Tree looking for business building goodies! And if I get a cart, well then it’s totally over! LOL!

Let’s talk February marketing ideas right now! I am going to share 10 of my favorite ideas below AND I will even include a link to my awesome February Marketing Ideas Pinterest Board that I created just for you! The Pinterest board is meant to get your creative juices flowing and get you thinking outside of the box too!

1: Host your own “Mardi Gras Party” – Feb 13, 2018!

Mardi Gras (Fat Tuesday)! You definitely still have time to pull this off! People know today what they are doing on that Tuesday night. Grab a king cake at your local grocery store ($7), some beads and masks at the Dollar Tree ($5) and you are good to go! Sooooo easy and fun!! Or host an online Mardi Gras Party on Facebook — get creative! Mardi Gras is all about partying with friend and having a great time!! Perfect atmosphere for us! The Dollar Tree has tons of awesome goodies for this.

2: GALentine’s Day-

This is a day that you celebrate with your best girlfriends, get it? GALentine’s Day! It is the ultimate girls night out event, just google “Galentine’s Day” and check out all the awesomeness available. I see this as a great theme for your parties (online and in-home) the entire month of February! Don’t break the bank, hit the Dollar Tree!

Love all these ideas? Join our Facebook group for TONS of great ideas to work your business each month:


3: Buy boxes of Valentine’s Day classroom cards –
($1 at Dollar Tree for 32 of them) –

Give them out to people during Valentine’s Day week as you meet them! Stick your label on the back and just hand them out, don’t overthink this! It is kinda like a business card, and seriously, who doesn’t LOVE getting Valentines! You know you miss getting them too! And come on, I REALLY want to buy some Disney Princess theme Valentine’s after being in Orlando last week, and they even have cute Minion ones for my friend, Melanie Moore!!  So grab a couple boxes, label them up and get out there! You need to get out from behind that computer…. yes YOU! …. you need to get out there and meet people!

4: Valentine’s Day BOOKING Ideas –

They have these cute containers at the Dollar Store — 8 in a pack.
1) Use them for a Booking Game — Allow each guest to choose a container. If they want to take a gamble, they can open the container. 6 of the containers say Book a Party, 5 containers say Free Gift and 1 container says Grand Prize. If they decide to open their container and they get free gift or grand prize, you must give them those prizes, if they get book a spa, they must agree to book a party.
2) Use them for a booking gift — They get to choose a gift when they book a party. (HINT: Just put some candy in the box. Then on a small post it note put the gift they will receive when they hold their party ON THE ORIGINAL DATE BOOKED.)


5: Start an “I LOVE _______” Campaign –

This is the month of LOVE, so embrace it! What do you LOVE in your business? Each week of the month, choose another piece of your business to highlight online. Highlight specific people, highlight products, hightlight your company, etc
I LOVE My Hostesses!
I LOVE My Team!
I LOVE My Company!
I LOVE Referrals!
I LOVE My Customers!
I LOVE ______ Product!


Your customers “earn” $1 in Cupid Cash for every $10 they spend with you in February. The Cupid Cash is only redeemable with you and only redeemable in March, so it gets you sales this month and potentially next month too. If you want to move some cash and carry products, you could easily change the coupon to where they can only redeem the Cupid Cash toward something you have cash and carry and then payout the difference. For example, if they have $10 in Cupid Cash and the item is $31, they give you the $10 in Cupid Cash and pay the $21 difference. That’s a sale for Feb AND a sale for March! Download this free Cupid Cash coupon sheet and start using them right away. We even added a special “booking bonus” to this one!  DOWNLOAD PRINTABLE

7: Send a Valentine’s Day card –

(2 for $1 at Dollar Tree) to your 5 favorite Hostesses, your 5 favorite Customers and 10 of your team members, or mix and match that however you want. You are not sending these to ask them to book or buy, you are sending them to let them know how much you appreciate them in your business.

8: Offer Gift Certificates –

Gift certificates are so popular, make sure your customers know you offer them!

9: Offer some SWEET DEALS –

Put together some gift sets and wrap them up cute to sell cash and carry! The eye buys! Upload pics of your cute packages to your customer groups, business page, Instagram, etc (if permitted)

10: Vendor Booth Idea – Host a Kissing Booth!

Are you doing a vendor booth this month? Why not host a kissing booth? Pucker up, baby! No wait, I am totally kidding…. loosen those lips. Grab a mason jar or large lidded container, fill it to the top with Hershey Kisses (counting as you go) and put it on your table with a sign that says KISSING BOOTH and have them guess how many kisses are in the jar. Easy peasy, right? And the winner gets the jar of kisses, or a gift certificate, whatever you want. You can do this online too and award a virtual gift certificate. What I love about activities like this at a booth is they are inexpensive, fun and always highly participative. Everyone stops to take a crack at guessing, which means you have more time to create conversation.

Need some visual stimulation to get you thinking about February marketing? Check out the Pinterest board I made just for this topic: