Hostess Coaching… you either love it or hate it. But regardless of how you feel about it, it’s a necessity for home parties and even more important for online parties.
Did you catch that? I said it is even MORE important for online parties!
I am sure all of your companies have some type of Hostess Coaching training and script/checklist of how to coach your Hostess to hold a successful party for your particular company. But we’re going to dive into some “out of the box” ideas to really make a great first impression and even better results.
I recently did a full training on hostess coaching (which you can find here: CLICK HERE FOR FULL TRAINING), but this is one of my favorite pieces from that training.
Here’s an awesome new idea that I am doing for my online parties when it comes to Hostess Coaching:
Like I said, online parties take even more work than home shows. Sometimes we need to take an old idea, shake it up, and give it a new face and name.
It is not an entirely new idea, it is something we used to do regularly in the party plan industry and have kinda gotten away from over the last decade since Facebook came into our lives. Melissa is about to go all OLD SCHOOL on you and take you back to doing something that WORKS!
The video below will walk you through the awesome tip that I am excited to share with you, but before you watch it, I want you to open your mind and be willing to hear and try a new idea, do not write it off as “that will never work” until you actually try it. You are reading this blog article for a reason, you want to learn to Hostess Coach better.
“If you always do what you’ve always done, you’ll always get what you’ve always got.” – Henry Ford
This tip is out of the box, but really how out of the box is it? We used to do it with great success years ago and then I honestly believe that Facebook has made us LAZY! Lazy in how we run our business, lazy in how we Hostess Coach, lazy in how we work with our teams. Don’t get me wrong, I am totally PRO-Facebook, but I think we have lost some of the fundamentals that really move the business and give it a the personal touch. People are craving the personal touch these days and I believe that is why this tool has been so successful for me!
Hope you love the tip! And remember, this is just ONE single tip from that Hostess Coaching training we did over in the Elite Group . I would love to share the other gold nuggets with you too! You are invited to join us in the Directly Social ELITES or purchase the entire training below!
Do you love easy marketing ideas?
Join us on Directly Social on Facebook! It’s a free group with tons of ideas to market your direct sales business:
Have an awesome month coming up and let us know what ideas work for YOU!
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This binder is for ALL companies & all direct sales consultants.
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- Track Past Hostesses
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- Track hostess coaching steps
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- 20 minutes of booking: and tons of ideas to jump start you!
- 20 minutes of recruiting: and tons of ideas to jump start you!
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- 20 minutes of hostess coaching: and tons of ideas to jump start you!
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Here’s a challenge I’m sharing with our team today for a weekly sales push to increase those holiday sales!
Each week we will be focusing on a certain “push” to grab some extra sales. It’s important to FOCUS 100% on one task at a time! This week, this is it! Follow these 4 steps!
I’m giving away a $25 GIFT CARD to Amazon to our winner. All you have to do is participate! Each picture you snap of messages and WOOT WOOTS for orders…gets you an entry!
1. Choose 15 People to PRIVATE Facebook Message or Individually Text. These people are people who know and love you NOT RANDOM PEOPLE!
You should be able to answer YES to all of the following questions to choose these 15 people:
– Do you know this person well? YES!
– Does she know what DS business you do? YES!
– Has she ordered from you before? YES!
– Will she answer me tonight? YES!
If you have more than 15 people, GREAT! Run with it!
2. Send this message. ONLY the message! DO NOT send the picture or link to your website with this message:
“Hey girl! I’m in a contest tonight but just until midnight tomorrow. Would you be willing to take a look at something for me? If so, just holler and I’ll send you the details!
LOVE THIS SO FAR?
3. You want her to respond with permission for you to send the link. Give her the chance to WANT to help you! Once she gives you permission to send it, you can respond to her with the graphic and the following message:
Thank you! Thank you! Here is the graphic! I will check back with you later tonight to see if you would like some of these items. You ROCK! You can get any of these sale items, holiday items, or even browse the catalog. And if you spend $35…I’ll give you an EXTRA $5 off tonight AND…you get to take advantage of the customer special if you want to!
LINK TO SALE ITEMS: ((INSERT LINK TO YOUR SALE ITEMS))
LINK TO HOLIDAY ITEMS: ((INSERT LINK TO YOUR HOLIDAY ITEMS))
HERE’S HOW YOU GET THOSE TWO SPECIFIC LINKS ON YOUR SITE:
4. Follow up with them later this evening…and create a PARTY for this on your site. So if they want…they can go directly there to order.
- you could either take hostess benefits or let them know one person will WIN hostess benefits if you get to $200 in orders
- if you got to $200…you could use the half off and $25 hostess credit to order a couple products and offset the $5 discount you gave!
- the idea is to put an urgency to this. Only til midnight tomorrow!
- you can also ask if they’d mind posting on their Facebook page for you to see if any of their friends want some
- you can also post the graphic on your customer page or email your entire contacts list
- create a post on your business page and ask your customers to share it
- send a newsletter to all your contacts in your back office and highlight this
This is the graphic we will be sharing on our team page:
My parties were going kinda slow this month, so I decided to try something new.
And guess what? IT WORKED! Because the fact of the matter is, if you’re not working…neither are your hostesses. And I’m totally guilty this month because I’ve been super busy. So what did I do?
Check out this video and then let’s talk about 3 hostess challenges you can do to:
- increase sales
- increase engagement
- increase your hostesses rewards. Happy hostess=happy business
Hostess Challenge #1:
Facebook Live: I have a monthly group for all of my hostesses for that month. I did a quick Facebook Live video and asked them to go live on their Facebook page. I asked them to say 3 things: 1) I’m hosting a 31 party and i want tons of FREE STUFF! 2) The customer special is the large utility tote for $10 and you need one! 3) post below if you’re interested and I can send you the information and get you added to my Facebook party. And if the hostess did…I would give her $5 off her order.
Now, I told her to tag me in the video and I would post her party link and event link for everyone once they started responding. And guess what? THEY DID! #HOLLA
Hostess Challenge #2:
Talk to 20: Today I will be messaging each of my hostesses with a specific “text” to send to 20 people. It will be a reminder of her party, link to shop, link to catalog. Super easy, super simple. Text 20 people this reminder. If she does…and snaps a pic of her messages/texts…I will add another $5 to her order.
Hostess challenge #3:
Last Chance to Order: On the 14th, I will give them a graphic and text to post on their Facebook page and grab some last minute orders. If they tag me…they get $5 off their order.
Love these tips? Follow my pages for more:
Hostess Coaching is one the most important things you can do for your business, and often the most overlooked by consultants.
You can’t expect your hostess to know what to do. Here’s an example for you to think about:
I went to Laser Web with my kids. We all know what to do, right? DUH…pick up the laser gun and whoop your kids tail and make sure they know mom’s still the boss. But…when you go in, they separate you into 2 groups. One group grabs this color, the other group grabs another color. And you’re like…oh…they’re smart.
Then they walk you through the laser tag course and all the rules and most importantly…how to WIN.
We all know how to play laser tag. But if we didn’t get that specific “walk through” and rules of the game…it would not have worked. And more importantly…it wouldn’t have been much FUN.
So think about that. Yeah…our hostesses know how to have a party. But did you give them the tools to be successful and have FUN doing it?
Now, next month, I will be thinking this through thoroughly in order to get the ball rolling on these hostess challenges way in advance and get them possibly: selling a certain # of specials, collecting a certain amount of orders “pre-party”…let’s start brainstorming!
Happy Hostess Coaching ladies!
I’m so excited to announce that I’ve teamed up with Cinchshare for a Facebook training!
I’ve been doing fundraisers for about 7 years now in my Thirty-One business. I do them every single month and I can’t wait to tell you WHY!
We’re going to teach you everything from WHY you want to have them and what they can do for your business, to HOW to find them!
And then we’re going to teach you how to make the most of them and FIND them! It’s one thing to book a fundraiser, but when you understand the matrix behind what to actually DO with a fundraiser-you can increase your sales, your recruiting, and hit all those company incentives on a monthly basis!
So if you’d like to join this FREE TRAINING on how to increase your sales with fundraisers, CLICK BELOW to join us this Tuesday!
Here’s what I emailed to my customers today! AND posted in my customer group!
I have attached a copy of my Google Survey below for you to see.
And here is a video to show you exactly how to create this google survey:
This is a way to share the link with those who may not be on Facebook or may not check their email often. It doesn’t mean they don’t want to shop, they’re just busy!
So let’s take our customer service a step farther and share our link via TEXT to those people who choose to fill this out!
Ind. Executive Director at Thirty-One Gifts
I’m co-hosting a FREE Direct Sales training on how to maximize your Thirty-One outlet sale that is coming up! And it’s open to ALL companies! So you can get some ideas for YOUR next sale!
Cinch Socials will be featuring different companies in a series of their company’s trainings so we can all learn from each other!
If you are a Thirty-One consultant, you will learn how to prepare for the outlet sale before, during, and after!
If you’re with a different company, we would love to have you join us so you can get some tips on how to run YOUR next sale!
I’m going to go through so many steps you can take to make sure you are 100% prepared to rock out this outlet sale!
To join the training TOMORROW…click on this link and check GOING so you don’t miss any posts!
Melissa Fietsam, Ind. Executive Director at Thirty-One Gifts
Here’s a way to increase sales for November with a Thirty-One Zipper Pouch Blitz!
ZIPPER BLITZ INSTRUCTIONS:
Create your ZIP ME UP party on your website
Create a video with you and a zipper pouch!
Post this in your customer page:
Zipper pouches make a GREAT gift for Christmas to put all those little things in, and have a bag they can keep all year long!
And the more you buy, the more you save, because they’re on the customer special this month!
I have set up a party called ZIP ME UP! And if you place your order on this link by TOMORROW, you’ll also be entered in to win HOSTESS BENEFITS if we reach $200 in orders! These prices below include personalization on EACH ONE!
To see all the patterns, CLICK HERE:
((Insert your link))
To place your order CLICK HERE:
((INSERT YOUR PARTY LINK))
Stock up and SAVE! You can get:
1 for: $22
2 for: $44
3 for: $56
4 for: $78
5 for: $90
6 for: $112
7 for: $124
And here’s my customer video you can kind of copy words or what to say:
Melissa Fietsam, Ind. Executive Director at Thirty-One Gifts
#ThirtyOne #ZipperPouch #IncreaseSales #ThirtyOneGifts #DirectSales
So here’s a team challenge for our team. We have a goal of booking 10 holiday parties to close by October 15th.
10 Holiday parties at $200 each, equals $2000 in sales. BAM! Right there. So let’s get after it!
Check out this video:
Now you can see the exact video I posted in my customer group:
Here are a couple of graphics we will be using. This will be an ongoing push until the end of October. The goal is to get people in the holiday spirit! It’s time to rock out this fall season to:
- Help everyone earn the Leadership Incentive Trip starting in October
- Get our customers on board, that if they host a party they get to shop from the outlet sale early
- increase sales in general
- increase the # of people in our customer group
- increase the amount of people we’re in front of, therefore increasing our chances of recruiting
- and the more people we’re in front of, the more people who will book for NOVEMBER!
Each month will have the same idea. A “holiday package” with the goal of booking 10 Holiday parties each month!
It states a $200 party because that’s EASY. But we will be focusing on hostess coaching to (OF COURSE) get them higher sales than $200!
Score all around. Who’s ready for Melissa Fietsam and the holiday season? Cause I have a TON of ideas we’re pushing right now! You ready?!
Melissa Fietsam, Ind. Senior Executive Director at Thirty-One Gifts
#31 #31bag #31bags #thirtyone #thirtyonegifts #holidayparty #jointhirtyone #halloween #directsales #booking #increasesales #increasebookings