thirty-one gifts

FREE Themed Posts for your Customer Group in July

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I’m giving away an entire month’s worth of posts EVERY MONTH!

FYI…these posts expire in two weeks! So you better grab them quick!

Did you know you no longer have to be a Cinchshare ambassador in order to get these links? All you have to do is have a Cinchshare account and you will have access to this entire month’s worth of posts!

If you don’t know what CINCHSHARE is, check it out here: LEARN ABOUT CINCHSHARE

So I’m going to share some posts with YOU.

You can schedule an entire month’s worth of posts for July in your customer groups!

The days are themed for:

  • Monday Giggles
  • Tuesday Engagement Posts
  • Wednesday Life Hacks
  • Thursday Inspiration
  • Friday: FREE DAY! You should be posting a product spotlight on something you have. Take a personal video (3 minutes or less) or photo and show how YOU use something you sell

CLICK HERE to join Directly Social…

and get these links every month for FREE! I just posted your JULY customer group posts TODAY!

To sign up for Cinchshare click here: CINCHSHARE (you’ll need to join to get access to those links/posts)

Melissa Fietsam

Smart Marketing for your Direct Sales Business

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Do you do giveaways in your direct sales business? Did you know there’s a right way and a WRONG WAY to do them? Make sure you’re doing it right!

What is your desired outcome?

First of all, never do a giveaway without a goal behind it. Unless you just like to throw money out the window. In that instance, carry on!

You HAVE to have a goal: booking a party, recruiting, getting someone added to an opportunity event, getting people added to your customer group, getting orders…WHAT IS YOUR GOAL?

Your giveaway should have a clear outcome that you desire. Every single thing I do in my business has an intention behind it. And it must be an income producing activity. Before you post ANYTHING…think, “How is this going to benefit me?”.

Now I’m not saying you shouldn’t post helpful things for your customers with no intent to sell, quite the contrary. But if you’re giving away something for FREE, you better make sure you’re getting something in return! Or you’re wasting your money.

Do you have a plan?

Once you decide, okay..I want some bookings. Create a 5 step plan.

  1. I’m going to post a picture of these bags with numbers on them
  2. Tell everyone they have 24 hours to book  party, pick a bag, and win a prize
  3. Have 2 supporting posts to give REMINDER POSTS about it
  4. Hand out/mail goodies
  5. Follow up post

**Figure out what you’re going to.

**Give it a time limit. This is very important to create the urgency around the giveaway…ACT NOW

**You can’t just post something and expect everyone to see it. You have to have supporting posts. For example: After the original post, follow up with a graphic showing the hostess packets all ready to go out the door, “Look what I have ready to roll out the door. Grab yours now, ends at noon tomorrow!”. Another post could be all the prizes in the bags. And each time someone grabs a prize, post and tag them in your closed group. Give everyone the feeling of, “awe…I want one too”.

**Make sure your stuff is ready to roll out the door. Don’t make people wait.

**Make sure you have a follow up post to show all you gave away. So next time, they’ll jump when they see you post something. FOMO (fear of missing out)…it’s real folks. LOL!

What is your budget?

Make sure you know what it’s going to cost you. Know what you can afford and don’t go over.

  • Supplies
  • Shipping cost
  • Shipping supplies
  • Giveaways

How often do you do giveaways?

I like to do a giveaway every Friday in my customer group. Why? Because it creates engagement. Because it’s a tool for me to use in GETTING people to join my customer group (“join my group for weekly giveaways!”). And I can create the giveaway around whatever I’m trying to accomplish that week.

In my Facebook parties, I don’t like keeping track of 10 different parties and giveaways. You can tell them you’re doing a giveaway, they earn tickets, BUT…they actually have to join your customer group to GET the giveaways. I hold all giveaways IN my customer group. Again, income producing activities. Get them added to your GROUP for long term engagement. Otherwise, you’re giving away prizes to people who may never order or book in parties. Not smart marketing.

Follow up!

NEVER do a giveaway without follow up. How do you follow up? Ask them to TAG you on social media. When you mail something awesome to someone, add this card to it. Or a note asking them to tag you. I decided to create these postcards to put into all my mailings and hostess packets from now on. Because that’s SMART MARKETING. I got some help from Kim at Night Owl Custom Design. I can simply add their name and it asks them to tag me on social media…and…get a hashtag going for my group.

ORDER YOURS FROM NIGHT OWL CUSTOM DESIGN

And you can check out all her awesome designs on there. I love making my own graphics. But I also know when to ask for help. And Kim is who I trust for that!

So there you go, some smart marketing tips for you!

Have you joined our Facebook group for more awesome tips?

JOIN DIRECTLY SOCIAL HERE

Melissa Fietsam

Hostess Coaching Notes with Shareable Links

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Hostess Coaching made EASY!

Check this out!

You can create a NOTE on your Facebook business page to do a series of Hostess Coaching links you can share with your hostesses.

If you would like to view my own NOTE: CLICK HERE

Here’s a video on how to create your own Facebook  NOTE:

What you want to add to your note:

  • Instructions on adding here friends to her Facebook event
  • Customer Specials
  • Hostess Specials
  • Any files she may need
  • Hostess benefits

Using OneDrive for your Hostess V.I.P. folder:

I love using OneDrive for my monthly hostess folder. It gives me a link I can share all month long with my hostesses. It saves me TIME. I can add:

  • Customer special flyer
  • Printable order form
  • PDFs of the catalogs
  • Graphics she can share

It’s all about working smarter, not harder!

When you set all these tools up for your hostess:

  • She stays informed
  • She is equipped on the go with all the tools she needs to have a successful party
  • She can easily access all information in one spot
  • YOU always have a link that is easy to share no matter where you’re at. It’s on your FB business page, so you can always grab it quickly!

Have you set up your Hostess Coaching Notes yets?

Have you joined our Facebook group for more tips just like these?

CLICK HERE TO JOIN

Melissa Fietsam

 

June 2017 Facebook Script

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Do you need some fresh ideas for your Facebook party script?

June Facebook Script

The Directly Social Elite group just got their copy last night!

Being a part of the Directly Social Elite Group has some pretty crazy cool perks.

Monthly Facebook Party Script:

They received their copy last night. Are you tired of stressing over coming up with a new script every month? I get it. It takes me 4 straight days to complete a script each month. That’s why I decided to make that a perk for them!

No matter what company you’re with, you can take this script and use the simple concept for each post and make it your own.

Monthly Training Webinar:

They’re also getting access to 2 trainings per month. Our first training is on Maximizing Pinterest for your business. It starts June 15th! You can purchase those webinar trainings separately for $40, or join the Elite Club for $10 per month and get them FREE!

Level Up:

If you’re serious about taking your business to the next level this year, this is the group you need to be in! Free up all that worry and stress over Facebook party scripts and invest that time and energy into learning new techniques to move your business forward with our webinars!

For more information or to join today for just $10 a month, click below!

Join Directly Social Elites Today!

Melissa Fietsam

Directly Social with Melissa Fietsam

Free June Customer Group Themed Posts!

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So I want to show everyone exactly how AMAZING the new feature from Cinchshare is, called Collections. So I’m giving away an entire month’s worth of posts EVERY MONTH!

FYI…these posts expire in two weeks! So you better grab them quick!

Did you know you no longer have to be an ambassador in order to get these links? All you have to do is have a Cinchshare account and you will have access to this entire month’s worth of posts!

 

So I’m going to share some posts with YOU.

You can schedule an entire month’s worth of posts for JUNE in your customer groups!

The days are themed for:

  • Monday Giggles

  • Tuesday Engagement Posts

  • Wednesday Quotes

  • Thursday Inspiration

CLICK HERE to join Directly Social and get these links monthly for FREE! I just posted your JUNE customer group posts TODAY!

To sign up for Cinchshare click here: CINCHSHARE (you’ll need to join to get access to those links/posts)

Melissa Fietsam

@DirectlySocial

Use Woobox to Link Your Facebook Business Page Tabs

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Ever wonder how people set those tabs up on their Facebook Business Page?

Check out this video to see how.

And then you will want to scroll below and see what kind of tabs to use for your business:

How much does it cost?

Woobox is FREE! Holy batman! Right? No kidding, it’s free. Now you can work your business like a boss.

What kind of tabs should you have?

Think about frequently asked questions you are constantly answering in your business:

  • Customer special
  • Information on joining your team
  • Link to your customer group
  • Information on fundraisers
  • Information on hosting
  • Information on joining Hostess of the Month Club
  • Link to your Pinterest
  • Link to your Instagram
  • Link to your Twitter
  • Link to your YouTube channel

There’s SO MUCH you can do with this.

JOIN MY FACEBOOK GROUP FOR MORE TIPS AND TRICKS:

https://www.facebook.com/groups/directlysocial/

And don’t forget you can write NOTES on your Facebook business page and link your tabs to THOSE! You’re going to look like a professional in no time. This will save you TIME, ENERGY, and most of all…your sanity. Everyone always asks me how I do it all…I simply work smarter. I choose to take the time to set up my business in a way that is easy to share. And now you can too!

Tell me what you think! And…GET TO WORK;)

Melissa Fietsam

 

4 Types of Posts to Increase Engagement in your Customer Facebook Groups

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Your customer groups on Facebook are an extremely important part of your business.

I’m going to give you 4 ways to increase your engagement with your customers.

Why is this important?

Because this is your tribe. These are your people, your posse. They are in that group because they chose to be. So make it worth their while. You have to create a community for them. Teach them things, make them smile, touch their heart, interact and get to know them. Because people shop with people they know, trust, and love. And you can’t build a community without some effort.

“Nobody comments on anything”

I’m the last person you want to say that to. Because I will be the first to tell you…if your customer group sucks…it’s probably cause you’re doing a sucky job as a consultant. Let’s not sugar coat it.

Either, they’re reciprocating YOUR attitude and effort, or you simply need new people. In every aspect of my business, I create a funnel to get new people into my customer group. Every month, every party, every fundraiser, every newsletter, everything. Always be growing your tribe.

Focusing on increasing engagement in your customer Facebook group will never be a waste of your time and energy.

 

So here’s 4 ways to Increase your engagement in your Facebook customer groups:

#1 Giveaways:

Do a weekly giveaway. Friday FUNday. Now before you cuss me out and tell me you can’t afford to do giveaways every week, hear me out. Five dollars. You can afford $5 a week for a giveaway. You can send a $5 Dunkin Donuts gift card via text or email. You can send a Starbucks giftcard for $5 via text. You can do anything you want.

By doing a weekly giveaway, you have them do something to earn it. It does not always have to be about your business either. And shouldn’t be.

  • Add 5 friends to the group (with their permission. Don’t get me started on adding people to groups without their permission)
  • Join this opportunity event (give them link to your next one)
  • Comment on this question (post an engagement graphic)
  • Anyone who books a party today (post an awesome reason to)

#2 Engagement Questions:

These are simple questions to increase engagement. But you know what the best thing about it is? When they answer, you get to know them. You start creating conversations with your customers and then something crazy starts happening. They start creating relationships with OTHER PEOPLE in your customer group. And then BAM! You’ve got a tribe. A place they want to be. A happy place in a crazy world. And that’s what it’s all about.

Here’s an example of an engagement post. And here’s an entire album of engagement graphics from Cinchshare:

78 FREE ENGAGEMENT GRAPHICS

#3 Cutest Pet Contest

Everybody loves their pets. Some people love them more than their kids…ask my mom…just kidding mom!! Kind of…

Every single time I’ve done a cutest pet contest or a cutest kid contest, I’ve had huge engagement and added tons of people to my group.

Basically, you run this for like 1-2 weeks. They add their picture to your group and the picture with the most “likes” wins. Now the key…is to get them to add their friends to VOTE. And the prize has to be REALLLLLLY GOOD for this one. BIG!

#4 Add a Friend Post

First, don’t EVER EVER EVER add people to your customer group without asking. You do NOT want to be that girl. I run contests all the time and tell them to add 5 people, or 10 people, or person who adds the most people. But I always make sure to tell them to ASK before they add. This will grow your page if you do it consistently. Here’s an example of one of mine. And this is GREAT for your weekly giveaways. Do once a month or every other month. Not too often!

So here’s 4 ideas…let’s brainstorm and let me hear what YOU love doing to get more interaction in your customer groups!

Melissa Fietsam

 

Create a Facebook Poll for your Customer Group

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Want to increase your engagement in your Facebook Customer Group?

Create a Facebook Poll!

Every month, I ask my customer group to help me with some questions for our team’s Facebook script.

Creating a Facebook poll is an easy way to get a quick answer!

What is a Facebook Poll?

A Facebook poll is a posting “option” in your groups. You can ask a question with a series of pre-made answers. They can simply check one of the boxes or even add their own answer to the polling question. It’s pretty neat!

This option is only available in Facebook groups unless you use a third party app. Some of those allow you to create polls on your Facebook timeline and business pages.

How do you create a Facebook Poll?

When you go to create a post, you’ll see this:

You can see an actual poll I posted in my customer group in the graphic above.

What kind of questions can you ask?

  • What’s your favorite fast food restaurant?
  • What is one room in your house that you need to organize?
  • What is your favorite Thirty-One print this season?
  • Here’s our top 10 products, which one is your favorite?
  • If you could be any superhero, who would it be?
  • You can go on vacation today…which location would you choose (list beach, amusement park, cruise, bahamas, etc.)

Product Spotlight:

One thing great to do, would be to ask your customers which product they would like to learn more about. This is a great way to see what THEY want to see.

Training Topic:

What if you asked them what they’d like to learn more about for the next couple of weeks. And then yo did some research and found some really cool stuff on the topics?

The idea is that you can ask ANYTHING! And it’s just a fun new way to interact.

Polls have been around for quite awhile, have you used them yet? What for?

Melissa Fietsam

 

Have you joined the Directly Social Facebook Group?

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Big announcements coming your way!!

Melissa Fietsam Facebook Group

You’re going to want to be a part of our Directly Social Facebook Group!

Social Masterminds…coming your way!!!

JOIN GROUP HERE

You’re going to see it first!

  • Training for YOU
  • Training for your TEAMS
  • Increase your BOOKINGS
  • Increase your RECRUITING
  • Increase your SALES
  • Increase your SOCIAL MEDIA presence
  • TIME MANAGEMENT systems to put into place
  • ZOOM WEBINARS just for you
  • And MUCH MORE!

oh…the places we will go…

YOU READY?! It’s almost time….

Melissa Fietsam,

Your Social Media Mastermind

 

Hostess Coaching Challenges, Get Your Hostess Working!

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My parties were going kinda slow this month, so I decided to try something new.

And guess what? IT WORKED! Because the fact of the matter is, if you’re not working…neither are your hostesses. And I’m totally guilty this month because I’ve been super busy. So what did I do?

Check out this video and then let’s talk about 3 hostess challenges you can do to:

  1. increase sales
  2. increase engagement
  3. increase your hostesses rewards. Happy hostess=happy business

Hostess Challenge #1:

Facebook Live: I have a monthly group for all of my hostesses for that month. I did a quick Facebook Live video and asked them to go live on their Facebook page. I asked them to say 3 things: 1) I’m hosting a 31 party and i want tons of FREE STUFF! 2) The customer special is the large utility tote for $10 and you need one! 3) post below if you’re interested and I can send you the information and get you added to my Facebook party. And if the hostess did…I would give her $5 off her order.

Now, I told her to tag me in the video and I would post her party link and event link for everyone once they started responding. And guess what? THEY DID! #HOLLA

Hostess Challenge #2:

Talk to 20: Today I will be messaging each of my hostesses with a specific “text” to send to 20 people. It will be a reminder of her party, link to shop, link to catalog. Super easy, super simple. Text 20 people this reminder. If she does…and snaps a pic of her messages/texts…I will add another $5 to her order.

Hostess challenge #3:

Last Chance to Order: On the 14th, I will give them a graphic and text to post on their Facebook page and grab some last minute orders. If they tag me…they get $5 off their order.

Love these tips? Follow my pages for more:

YouTube

VIP Group

Facebook Page

Instagram

Pinterest

Hostess Coaching is one the most important things you can do for your business, and often the most overlooked by consultants.

You can’t expect your hostess to know what to do. Here’s an example for you to think about:

I went to Laser Web with my kids. We all know what to do, right? DUH…pick up the laser gun and whoop your kids tail and make sure they know mom’s still the boss. But…when you go in, they separate you into 2 groups. One group grabs this color, the other group grabs another color. And you’re like…oh…they’re smart.

Then they walk you through the laser tag course and all the rules and most importantly…how to WIN.

We all know how to play laser tag. But if we didn’t get that specific “walk through” and rules of the game…it would not have worked. And more importantly…it wouldn’t have been much FUN.

So think about that. Yeah…our hostesses know how to have a party. But did you give them the tools to be successful and have FUN doing it?

Now, next month, I will be thinking this through thoroughly in order to get the ball rolling on these hostess challenges way in advance and get them possibly: selling a certain # of specials, collecting a certain amount of orders “pre-party”…let’s start brainstorming!

Happy Hostess Coaching ladies!

Melissa Fietsam